After successfully opening the service to the general public with Binance TH by Gulf Binance, the digital asset trading platform of Gulf Binance Limited (Gulf Binance), a joint venture between Binance Capital Management Co., Ltd., a subsidiary of Binance, and Gulf Innova Co., Ltd. And Gulf Binance.
Recently, there was an official press conference for the first time. Regarding the direction and strategy of operations, Mr. Niran Voatanankul, CEO of Gulf Binance Limited, said that the company has set a goal to become No. 1 within two years, and the main focus of Binance TH is the issue of market share and trading volume. We see that the Thai market still has a lot of room. To compete and grow.
Of course, in the competitive strategy there are promotions on each platform. Therefore, from now on, the competition should become more fierce and Binance TH is a new player who has just entered the market. Therefore, there must be several strategies to reach the market. It will focus mostly on content. Including marketing through KOLs and referrals, but not spending a lot of money on marketing.
After Binance TH by Gulf Binance obtained a license and approval to start doing business from the Securities and Exchange Commission in November 2023, the platform received a good response from the Thai blockchain community. This led to its general launch to customers in January. Recently, we have nearly 50,000 users, a number that continues to grow.
Gulf Binance's Binance TH platform has set a new standard in the digital asset scene. With a variety of features specifically designed to improve the user experience for Thai people, such as a variety of digital assets with more than 115 currency pairs to choose from, which is the largest number of currency pairs services in the digital asset trading center in Thailand including the structure The fee is only 0.1% for trading between USDT pairs and 0.25% for trading between Thai Baht (THB) pairs and digital assets.
From digital asset trading data of which more than 60% comes from USDT currency pairs, Binance TH from Gulf Binance sees that Thai users have an interest in trading these currency pairs. To create maximum satisfaction for users, the platform is equipped with artificial intelligence robots to provide comprehensive customer service 24 hours a day, 7 days a week. Which has been opened for service since then, and this system has created a good impression among customers. Willing to receive a high level of satisfaction ratings from the ability to help resolve doubts and quickly solve problems that arise
In addition, Binance TH from Gulf Binance has brought together the latest features to provide services. Including price alerts (Price Alert), notifications about asset movements in the portfolio (Portfolio Tracking) and preventive measures that limit asset withdrawals (Whitelist Function) designed to increase asset safety for users. Thais by Binance TH from Gulf Binance is still considered the only digital asset trading hub platform in Thailand. Which supports digital identity verification from both NDID and ThaID app as well
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