Havaianas, a sandal brand from Brazil, organized “Make Havaianas Thailand 2023” (MYOH) in a Beach House setting, opening up a space for everyone to design sandals in your own style! Through the selection of shoe insoles, shoe straps, and shoe pins we have prepared many feature styles for mixing and matching so that customers can fully enjoy their favorite styles. Highlights find the brand’s newest ambassador, Bow Melada Susri, coming to talk about the journey of becoming a Hawaiian family. Ready to showcase your DIY shoes in bow style! Which will be displayed as souvenirs at the Havaianas Concept Store, in addition to Havaianas Thailand this year and also created a big surprise. Launching the most exclusive Havaianas Collaboration Pin campaign: 5 ‘HavaianasXTHartists’ collections, inviting 4 famous street art artists and designers. Let’s create an awesome special shoe pin design campaign together. A first for Hawaiian families around the world. Only available in Thailand! All pins are displayed and sold for both FC artists and brand fans to shop. Decorate shoes or collect them as souvenirs
At the event, there was also a special presentation from Net & James as well as a meet and greet with the FC and Lucky Draw winners who attended the event to buy, mix and match shoes on the day of the event at Central World, 3rd Floor, Atrium Zone 3
– Topgolf Megacity is organizing Golden Ball activities to win prizes throughout the month.
Abiwit Shiratani, Executive Vice President of Marketing at Rich Sport Public Company Limited, an importer and distributor of branded products, spoke about the nature of Thailand’s “Havaianas” and revealed the direction: to bring the brand up to global standards, and establish Thailand as a leading country. A hop that everyone should visit. “Thank you to all our customers for always loving and being there for us. Therefore, we do not stop and create good stories every day to reward fans and continue to raise the bar of the brand in every dimension so that customers can feel the international atmosphere in every emotion when entering our home. What has become clear is to create Havaianas store in the Beach House Concept style, changing the design to look like bringing the beach into the store. A very relaxing atmosphere. Shine and enjoy choosing your perfect hawanos. This change in appearance will be done in order to elevate the Havaianas customer experience in Thailand to become a fully equipped and ready global brand house To serve all the needs of consumers. But it still maintains the impression and gives an oriental character that suits Asia. This new concept will be displayed for the Thai people to see soon.
As part of the Havaianas Collaboration Pin Collection: ‘HavaianasXTHartists’ 5 campaign, artists shared their inspiration for creating the special pins.
- Carnival With the name of the group “Brazilian Bear Group”, Bernie, the cute mascot of the carnival, represents his arrival in Brazil, the land of samba and the Amazon jungle! Through fun, music and lights inspire your little bear to go wild and decorate his world-class Havaianas sandals! Let it be your reliable companion on a casual day.There are two types.
- Net and James With the group name “Love Is All Around”, Net and James wanted to add their own gimmick. She intends to communicate with everyone about Net and James. Passing all 5 symbols signifying our warmth, composure, attractiveness, mischievousness, and who we are. How will it be different? They can be mixed together perfectly.There are 5 types.*Sold as a set.
- Pinko The name of the group is “CLUMSY PEEPS CLUB” The cute characters that Binko likes are dogs and cats, which give the feeling that they are true friends, who never give up on each other and are ready to be together all the way. Used to create 3 types of art pieces that convey meaning perfectly.
- Mr. Dolph The name of the collection is “MR.DOLPH Sunnies and Stick”, which combines the concept of Hawaiian Beach House with the character of Mr. Dolp who loves Hawaii. Creating the identity of both brands perfectly. Through surfing that creates happiness and fun for everyone in 3 types.
- Latte latte Using the noun “LATTE LATTE” to refer to the feeling of wanting to wake up and draw every morning. With the “LATTE LATTE” character very inspired by the Gatsby character I once raised. To dream of becoming a famous personality that makes everyone smile when they see a latte. This time Nong Latte comes with Hawaiianus sandals to help boost confidence and color to make every day a day of smiles. There are 4 types of creations.
Bow brand ambassador Melda Sukri, who represents the cuteness, radiance and vitality of Generation C and is also a consistent member of FC Hawaiianas, expressed her impression this time. “I’m so happy to be part of the Hawaiianos family. Because they love the brand and believe in it, every pair of shoes, including the design in every piece, is truly conveyed from the love of what they do. Because it’s so clear that Hawaiian people intend to convey fun.” Full of freedom. And the most creative colors appear in every collection. Let fans around the world find your true identity through the shoes waiting for you to get your hands on them.
“Make Your Own Havaianas” invites everyone to come shop and design your own sandals from November 22-23, 2023 at Central World Mall, 3rd Floor. Look for activities and special promotions throughout the event. Which will be every day famous artists joining the activities from November 22 – November 26 23, whether it is Park – Bobby, famous stars from the series Ning Hiya, say they are honest and do not play with Anon, First and Khaotang, the most exciting series Kath The Eclipse , Forst & Book, the most exciting series, Who is Enchante series, and Jimmy & Tommy, the most exciting series, Lightning Son Story And don’t miss the promotions just for this event.
When you shop for the complete MYOH collection by choosing your sole, choosing your sandal strap, and choosing your Havaianas pin, get it FREE! Hawaiianus bag is limited to this event only. …interested in the details of cool items and activity content from Hawaiianus. You can go to www.Havaianas.co.th And request more information on Line OAhavaianasofficial IG @havaianas.thailand FacebookHavaiansThailand or check-in at all Hawaianus branches in leading department stores nationwide.
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