The Thai electric vehicle market became more aggressive after that Push to talk Giant Energy Stocks The goal is that by 2030, future energy businesses and beyond should account for more than 30% of total profits. Therefore, “Aron Plus” company was established to serve as an important panorama in the course of business. Electric vehicle value chain
Recently, the PTT Board of Directors approved Aaron Plus It is a subsidiary in which PTT indirectly holds 100% equity with Neo Mobility Asia Company Limited, a joint venture with MGC-ASIA, and has passed a resolution approving Arun Plus to incorporate a company. C Mobility Plus Limited Distributor Zikr (researcher) The Exmobility (Thailand) Co., Ltd., distributor XPENG (Xiao Peng) With a registered capital of 10 million baht for each electric vehicle sales company.
Today “Krungthep Turakij” will take you to know two high-end electric car brands. Remember And Exping In “Neo Mobility Asia” there is a plan to launch and distribute electric cars during the second quarter of 2024 to general customers and various business institutions, and there are also plans to establish showrooms for electric cars in many regions, especially in the Bangkok area. Bringing cars from both brands to the 2024 Auto Show
Xiaopeng is the Chinese version of Tesla
Exping It was founded in 2014 as a brand of “He Xiaopeng”, a former software producer who turned to the car business with Tesla as a prototype and wanted Exping It is a Chinese version of Tesla and it is better than Tesla so far. Exping Its market capitalization is 290 billion baht.
Xpeng said it will enter the Southeast Asian electric vehicle market in Thailand, Singapore and Malaysia, in addition to entering the European market. It plans to sell both models of right-hand drive electric cars in Thailand first in the third quarter of 2024, and the models that will be sold in Thailand are Exping G6 It is a four-wheel drive car, and its price is expected to start at about 1.5 million baht, and there is another model as well Exping x9 It is a 7-seat multi-purpose electric van, and its price is expected to start at around 2 million baht.
Xpeng also cooperates with distributors in various countries. It is a strategy to reach customers. After facing a price war for electric vehicles in China, Xpeng delivered 141,601 vehicles in 2023, up 17% from the previous year.
Researcher, an advanced electric car
Remember It is an electric car with a premium battery. Zeekr was founded in 2021 by the Chinese company Geely Holding, a subsidiary of Volvo Cars, and previously aimed to be one of the top three brands in the global luxury electric car industry. This year, Zeekr plans to go on sale in 6 countries, in Both Europe and Asia. This includes establishing a subsidiary in Thailand and starting sales in the country in the first half of this year.
As for the electric car models that Zeker will display at the car show: Zikr It is an electric vehicle classified as a B-SUV that uses the same basis as the Volvo EX30, and is expected to start at around 1.2 million baht. The Zeekr 009 MPV also has the same shape as the Volvo EM90, compared to the Alphard. The starting price is expected to be around 2.5 million baht.
Last year, Zeekr sales increased 65% to 118,685 vehicles, short of its goal of 140,000 vehicles. Nearly 197,000 electric vehicles were sold.
Chinese automakers are invading overseas markets
It seems that all Chinese electric cars Remember And Exping There is a need to expand the customer base. Penetration of foreign markets in Europe and Asia. To reduce the risks of relying on only one Chinese market after facing a fierce price war in the country. Avoid restrictions from the United States.
Next, how will the major auto dealers of both PTT brands set their sales targets? To compete for the electric vehicle market share this year, which is expected to rise to 100,000 vehicles due to measures to stimulate demand for the use of electric vehicles in the country by the government under the EV3.0 and EV3.5 measures.
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