After Advice IT Infinite Public Company Limited, or Advice Shop which IT people all over Thailand know well, announced its listing on the stock exchange in January 2024. Now the company has announced its operating results for the first quarter after being listed on the stock exchange and then receiving an income of 3,568.38 million baht, representing a profit of 334.25 million baht, with sales growing by 3.25% but earning capacity growing by 14.64%.
First quarter 2024 results
Nat Nathanithikarat CEO of Advice IT Infinite Public Company Limited explained to the BT team why after the company listed on the stock exchange, we will get more capital and therefore, we can provide better cost management services. Products can be purchased using several accounting methods. For example, purchasing with cash allows you to get more discounts from partners. Thus making the cost cheaper.
At present, the advice remains Singphuthon. That is, out of a total of 112 branches, there are only 16 in Bangkok and the surrounding area and as many as 96 in other provinces. Most of the income comes from retail, which is performing better thanks to advice on selling Apple and Samsung products that have received good feedback. In addition, Advice IT Expo events are being held at the website and branches across the country instead of the Commart event as before, leading to To a higher profit-to-revenue ratio.
Conversely, the wholesale trade sector saw a decline in income. Income from wholesalers decreased by 96.02 million baht and income from wholesale franchises decreased by 23.21 million baht due to significantly lower purchasing power of customers compared to the same period last year.
Preparing to open Stand Alone Apple stores in other governorates.
In 2024, Advice plans to open Stand Alone Apple Stores, that is, 10 stand-alone stores located outside malls, which will be Apple stores and service points at the same time. Focusing on provinces that do not have an Apple Store yet, such as Phichit, Phrae, Loei and Udon Thani, which are working with Apple on the design. Spruce up this group of new stores, with the first 5 stores possibly opening during the third quarter of this year.
Khun Nutt provided information on Apple's good-selling products in Advice that they will be n-1 models or less, meaning models that are at least one model lower than the current model because they are worth more than the last model. In addition to Apple Stores, Advice also intends to create a service center that will bring together many brands in one place. Go to one place and you can make a complete claim for many products.
Why aren't tips posted on Commart?
Khun Nut told us this story directly, saying that going to Kmart is expensive. One tour uses a budget of approximately 20 million baht in one year, there are 3 times and the budget is approximately 50 million baht per year, we organize our own IT exhibition, which we admit that we get back is not like going out with computers normally, it will earn Going to an event costs over 100 million baht, while organizing it yourself in the final round earns about 90 million baht, and loses 20 million.
But if you organize it yourself, you will waste a lot of expenses. Even though the income is not the same, it is still a profit and not a loss like checking out with Commart.
Advice's main products are still assembled computers and laptops. Most will buy laptops priced at around 18,000 baht, not more than 20,000 baht, and this year there's a new trend that many brands are trying to push: AI PC, or computers with a built-in chip for artificial intelligence processing. There's a demo you can see in the store where it can work with AI faster than regular computers that have to send data to be processed via the cloud. Which should generate additional sales even though the price of an AI-powered PC is not much different from a regular PC,
“Reader. Infuriatingly humble coffee enthusiast. Future teen idol. Tv nerd. Explorer. Organizer. Twitter aficionado. Evil music fanatic.”